Maya Entertainment Selects Visual Data to Package 8 Picture Digital Cinema Projection Deal
August 18, 2010

Visual Data Media Services, Inc., alongside Qube, has delivered its inaugural Digital Cinema Packing assignment from Maya Entertainment, a production and advisory company specializing in independent films.  Los Angeles based Maya Entertainment joined forces with home entertainment mega brand BLOCKBUSTER®, a leading global provider of in-home movie and game entertainment, to present groundbreaking Latin Cinema from acclaimed filmmakers and star talent in major U.S. markets through the Maya Independent Film Series. This Series will include an 8-city theatrical release of a curated slate of 8 Latino-themed films, reinforcing Maya Entertainment’s mission to provide innovative platforms for the theatrical release and showcasing the films to a national audience. The Maya Independent Film Series heads toward Landmark Theatres in six locations and Cobb Cinébistro in Miami.  The Series launched on July 17th and runs through September 10th, 2009.  Visual Data provided the digital cinema packaging for the release.

For over fifteen years, Visual Data has provided integrated, end-to-end post production solutions for clients that include major motion picture studios, production companies, content creators and distribution companies.  In June, Visual Data unveiled its Digital Cinema Projection (DCP) services that provide high quality, Digital Cinema Initiative (DCI) compliant movie files.  The new services are structured to support existing studio and distribution company customers, as well as independent filmmakers and content holders distributing their features and projects for theatrical release or festival screenings.

When it came time for Maya to prepare for the DCP requirements for their series, they turned to their long-time collaborators at Visual Data.  Kristi Alires, Vice President of Home Entertainment for Maya Entertainment, noted that, “We have been working with Visual Data for contract fulfillment and other services, and we knew that if they took on the DCP packaging, we’d be in great shape.  We were right.  They are diligent, adept and possess all of the technical and creative skills required to deliver these files perfectly.  We wanted the festival to be free of any technical issues, and to look as great as possible, and Visual Data helped us accomplish that.”

The move to Digital Cinema Packaging was a natural one for the Burbank stalwart, said John Trautman, CEO of Visual Data, because it ties in with the end-to-end service philosophy of the company.  “We strive to stay ahead of our clients’ needs. When we analyzed the knowledge and skill-set required to provide state of the art DCP services, we quickly saw that we had everything needed. Visual Data was already a first rate source of versioning, editorial, duplication, closed captioning, DVD authoring and encoding.  This is a natural next step for our studio, contract fulfillment, and independent film customers and we were eager to keep our full service position in place.  A DCP master is a great launching point for many other deliveries and enables content owners to move swiftly and accurately.  We are ready and able to support that need.”